Increase Accuracy

Our team’s process combines more than 30 public data elements to hyper-accurately map an IP address to a home address with 95% accuracy.

A third party industry study found the next closest competitors to be just 15% accurate when targeting the same household.

Minimize Waste

Non-human traffic has grown too as much as 60%. We do not use behavioral data to target customers—we are 100% cookie-free.

We leverage offline data to target users directly at the IP level, nearly eliminating the possibility that your ad dollars are being spent on bots or malware.